Prolific digital creator and beauty influencer Bretman Rock has signed with Range Media Partners for representation.

The social media phenomenon has over 50 million social media followers, with nearly 19 million on Instagram and 8.7 million subscribers on YouTube. Rock built that digital following in part through YouTube videos, including Can Bretman Rock Escape the Jungle and Sister Does My Makeup.

That spotlight followed Rocks early roots as a beauty creator, which included launching a makeup collection with Morphe and later starring in a reimagined version of Calvin Kleins iconic Marky Mark campaign. In 2019, Rock became a Nike Ambassador alongside Serena Williams, LeBron James and Simone Biles.And on the TV front, Rock starred in MTVs Following Bretman Rock on the networks social channels and the YouTube original limited series 30 Days With: Bretman Rock.

The creator also voiced the character Makeup Boy on The Proud Family: Louder and Prouder for Disney+, and penned the 2023 memoir Youre That Bitch: Other Cute Lessons About Being Unapologetically Yourself.

Rock also hosts the podcast DaBaddest Radio and released a tech accessory collection in partnership with CASETiFY.The creators awards include the Peoples Choice Award for beauty influencer and the MTV Movie TV Award for breakthrough social star.

Rock continues to be represented by UTA andGoodman Genow Schenkman, Smelkinson + Christopher, LLP.