Mythical Entertainment is expanding its venture capital business, hiring Jawhara Tariq as senior VP of strategy, corporate development investments.

Tariq will have a mandate to focus on growth and revenue maximization, as well as oversight of the companys $5 million venture capital fund Mythical Ventures. Originally launched in 2021 as the MythicalCreator Accelerator, the fund invests in creator-owned and led media companies.

She will report to Mythical president Brian Flanagan. Tariq most recently worked as VP of strategy and chief of staff at Kevin Harts Hartbeat and before that worked at the VC firms M13 and Moonshots Capital. Mythicals ambition to become the definitive Creator studio demands executives of outsized talent, Flanagan said in a statement. Jawharas sterling track record as both an operator and investor showed us wed be lucky to bring her aboard, but it was her remarkably clear vision for what Creator-led companies might mean in the future of Hollywood that sealed the deal.Rhett Link and I cannot wait to see what she achieves atMythical, at both our core business and those of our venture investees.

Creator-entrepreneurs are the future of entertainment. Rhett and Link have proven this throughMythical, Tariq added. They have not only helped to define the creator-led business model, but have created a catalog of evergreen and beloved content. I am thrilled to join forces with them to architect this next phase of growth, further shapingMythicalas a next-gen studio in addition to investing in best-in-class media companies