As the attentions of the younger and chronically online become harder to pin down, Range Media Partners has announced a new division, Awareness Creation, meant to target younger audiences for clients that run the gamut from entertainment to sports to brands. The division is led byKaiGayoso, co-head of Digital at Range, whose clients include Brooklyn Beckham and streamer Valkyrae. The...

Sony Pictures CEO Ravi Ahuja says that the sale of KPop Demon Hunters to Netflix was the right decision for the studio, even as he acknowledged that in hindsight, it is possible that the animated musical could have become a theatrical franchise for Sony. Speaking at a Bank of America conference Thursday, Ahuja was asked by analyst Jessica Reif Ehrlich...

Lisa Holme is joining Roku as head of content. Holme, a former executive at Warner Bros. Discovery and Hulu, will lead Rokus content team, including its original programming, content acquisitions and partnerships, sports, branded content, and This Old House content and studios. She will also look for new tech innovations. Holme will report to Charlie Collier, president of Roku Media....

About eight or nine hours into a punishing shoot, nerves were fraying, and Mike McGuirk was getting chewed out by a camera operator. Then a production assistant a famously low-paying, entry-level job on film and TV sets McGuirk happened to be near the camera operator, who was talking on the phone, when a colleague radioed to ask him to attend...

Kentucky Governor Andy Beshear is getting a national stage via a deal with the SiriusXM network as politicians increasingly look to podcasters and livestreamers to win over voters and deliver election victories. The deal will see The Andy Beshear Podcast launch Sept. 10, with the Kentucky Democratic politician in a blue state interviewing House minority leader Hakeem Jeffries at SiriusXMs...

SiriusXM executives believe theyll get to the right place with Howard Stern as contract negotiations heat up. Speaking at a Bank of America conference Wednesday, Scott Greenstein, president and chief content officer and SiriusXM, pointed to the importance of Sterns show for the company (Stern is seen as one of the big draws for satellite radio subscribers). The goal is...

Sydney Sweeneys good jeans marketing campaign for American Eagle, and the buzzy news cycle that followed, did the job for the clothing brand, underscoring how celebrity-led marketing efforts can still have a major impact. The company crushed Wall Street estimates for its second quarter on Wednesday, with CEO Jay Schottenstein citing the success of recent marketing campaigns with Sydney Sweeney...

Newsmaxs spat with Fox over right-leaning viewers erupted into a high-stakes clash on Wednesday when the upstart right-wing cable news channel sued the legacy media outfit for allegedly violating antitrust laws, opening another front in the battle over the legality of tying and bundling. In a lawsuit filed in Florida federal court, Newsmax alleges that Fox leverages its control of...

The Lionsgate Television Group has named Justin Manfredi as executive vp worldwide TV marketing. He replaces Suzy Feldman, who joined the studio in 2015 and is retiring after a run overseeing marketing campaigns for hit TV series likeOrange is the New Blackfor Netflix,Ghostsfor CBS and the Power franchise for Starz. Manfredi joins Lionsgate from Apple TV+, where he served as...

Want to stream cartoons on a Saturday morning like the old days (but via modern technology)? Maybe dont turn to Apple TV+. The core Apple SVOD service has all but abandoned developing animated shows at a clip that would make Netflix blush, a new study from Luminate Intelligence has found. In (late) 2019, when Apple TV+ launched, the service ordered...

Jean Prewitt, president and CEO of the Independent Film Television Alliance, will step down by the end of the year after 25 years with the organizer of the American Film Market. Prewitt had been considering a departure for some time, and its understood she remained with IFTA as the AFM relocated back to Los Angeles from Las Vegas. Driving IFTA...

Ahead of a possible trial date in March, Live Nation says it is preparing for the possibility of having to cede its exclusive ticketing contracts with venues. The Department of Justice has brought suit against Live Nation alleging that the company, which also owns Ticketmaster, uses its position as the largest concert promoter, ticket seller and venue operator in the...

Thomas Schumacher, Disney Theatricals chief creative officer, is leaving the division later this month after close to 40 years at Disney. Schumacher helped Disney create its theatrical business, building such hits as The Lion King and Aladdin, which are still running, as well as the stage version of Beauty and the Beast. After occupying a major role on Broadway for...