ESPN is launching a Where to Watch feature on its app and online starting Wednesday.
The feature allows fans to search for specific events to find out where the games are playing, whether it be on the ESPN platforms or on broadcast, cable and regional sports networks and streaming services. Where to Watch is available on every screen on the ESPN App and on ESPN.com.
Simplifying discovery of sporting events and where a fan can watch has become increasingly important as sports viewing has become fragmented across networks and platforms, said Brian Marshall, vice president, Sports Product Technology, Disney Entertainment ESPN Technology. ESPN has always been the first stop for sports fans, and as we continue our evolution as the preeminent digital sports platform, we are proud to meet the needs of fans with new features to improve the discoverability of live sports and simplify their consumption journeys. Within the Where to Watch feature, users can also view all the sports events for the day,with the network or service on which to find them. It also offers one-click access to ESPN network streams for pay TV authenticated users and ESPN+ subscribers and links to certain partner networks.
The feature is supported by an event database created and managed by the ESPN Stats and Information Group. At launch, the ncluded coverage includes tens of thousands of events across dozens of sports and leagues, including NFL, NCAA Football, Mens and Womens NCAA Basketball, NBA, WNBA, MLB, NHL, UFC, F1, NASCAR, PGA TOUR, tennis majors, MLS, Premier League, Champions League, and other live sporting event airing on ESPN platforms.