Taco Bell’s Big Cheez-It Has a 66% Success Rate
Cheez-Its have entered the Taco Bell Extended Culinary Universe. For two weeks, the experimental fast food stalwart is product-testing a new innovation in Irvine, California: the Big Cheez-It, reported to be 16 times bigger than a normal piece. It’s the focal point of two new dishes, a Crunchwrap and a tostada....
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